On November 1st, we broke the 1000 days until the Olympic games in London. For this occasion, a “giant electronic information band at the top of the iconic BT Tower in London. The 360 degree LED array was switched on for the first time this evening (31st October) with a pyrotechnic display and a message to celebrate 1000 days to go to the London 2012 Olympic Games”.
Above is the video of the fireworks on that day, with the LED in front plan.
“If you have knowledge, let others light their candles on it” is a quote without clear origin. The resources on internet ascribe it to both Margaret Fuller and Winston Churchill. But, whoever the author is, message remains the same.
The event with this motto will be taking place in Bangalore, India, on next Monday, November 23rd. It aims to “provide an enlightening session on all the components of Digital Signage & its applications, thus enabling a brighter future for Digital Signage in the country.” So, our recommendation is – give it a go, have a look & feel of digital signage components and be hosted in Indian way!
From the picturesque town called Hilversum, in Netherlands, our digital signage agent sent us info about this installation.
It is in fact digital signage installation, but not very dynamic. Or better to say - not dynamic at all. The digital board is showing one picture at the time, and the pictures change in regular rhythm. Their content – a bit of theater program, a bit of sponsors’ commercials. Does it look good and cool? Not really…
Good news, I think! Seems our industry is slowly climbing up out of the depth of the credit crunch. How I know? Many positive sounds around me. Positive about new investments after divesting loss generating company-sections, new companies arising, the global media adapting articles about our industry and it seems companies are helping each other by offering affordable services. And I also feel it in my own company. Suddenly new quotes for content delivery are coming in.
That’s the way to do it. Stay positive! In China 2010 is the year of the tiger. Sounds appealing for our industry.
Hope content strategics will also keep on thinking and developing. Look at the picture above. Someone thought it a good idea to combine nine screens into one and place them above a terrace. I don’t know what to think about it. Is it nice because it looks good and in a way warmly? Or is it a total waste of money placing such an expensive solution and stick to the fire? I am afraid the last phrase wins in my mind. Anyway, perhaps this is also a positive wave in our industry. At least someone dared to do it!
Jenny Holzer is the American conceptual artist. Ms Holzer is the first female artist with solo exhibition at Biennale di Venezia. As it is nicely written in Wikipedia:
The main focus of her work is the use of words and ideas in public space. Originally utilizing street posters, LED signs became her most visible medium…
Below are some of her art pieces made over last 30 years.
Fun video about the wall that was made out of synchronized iPods, just got the link from our digital signage marketing agent. The synchronization, as shown, is either fixed (all 20 iPods are running the same content at the same time, simultaneously), or start with it in the regular, short intervals, one after the other. Anyway, pictures always say much more than words – so, take a look at the video.
No, we are not talking about the green digital signage - we are talking today about the American band Green Day and their nice, transformable and digitalized stage.
The event took place on last Sunday, November 8th, at Zurich’s Hallenstadion (see the digital signage installation in Hallenstadion in one of our previous posts).
The concert is unfortunately not going to be remembered by good music heard on it, but the stage looked pretty interesting. The LED screens, which were changing the colours and some simple effects - one could have said that there are at least dozen scenographies involved.
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